Blog | Sparrow Connected

Working with the C-Suite: Series

Written by Rameesha Syed | Oct 27, 2022 5:13:24 PM

Internal communications professionals have been talking to us about their challenges working with the C-Suite for quite some time. We thought we’d explore these challenges in detail by engaging internal communications experts and asking their thoughts, opinions, ideas and solutions.


In this blog series, we share an intriguing 3-part conversation between an internal communications consultant, Mike Klein, and an in-house internal comms professional, Thomas Grøndorf, about how internal communications can work with the C-Suite. 

We’ve compiled all three parts of the conversation below for your convenience.

Working With the C-Suite: Part 1 

Working with the C-Suite is considered one of the biggest challenges facing internal communication leaders today.  

To shed some light on the issue, we asked an internal communications consultant and an in-house internal communications professional to discuss the topic. 

Read part 1 of their intriguing 3-part conversation to learn: 

  • What It Takes to Work with the C-suite
  • How to Survive in The Corporate World
  • How to Gain Trust of Your Employers
  • …and much more!

Read more here  

Working with the C-Suite: Part 2

Based on the popularity of Part 1, it’s clear that the struggle for internal comms pros to get their voices heard at the executive level is real.  

“...you only get invited to the C-Suite if you are a really good craftsman - a real pro that handles a task exposed to the execs. That’s kind of the starting point,” explains Thomas Grøndorf, 20+ year communications veteran. 

The intriguing conversation between Mike and Thomas continues in part 2. Here’s a peek at what you can expect: 

  • Importance of asking the right questions 
  • Understanding the outcome vs. output debate 
  • Why you need a communication culture 
  •  …and much more! 

Read the Article... 

Working with the C-Suite: Part 3  

It’s a true struggle for so many internal comms pros around the world to get their voices heard at the executive level today, but it doesn’t have to be this way in the future. 

In this final part of the series, Mike and Thomas wrap up their conversation and leave you with their closing thoughts on how to get your voice heard and the recognition (and budget) you deserve. 

Here’s what you can expect to learn: 

  • C-Suite in different perspectives and backgrounds 
  • Three Ds of being a good leader 
  • How to get an unlimited budget for internal comms 
  •  …and much more! 

Read the Article...

FREE WEBINAR FOR INTERNAL COMMS PROS: Working with the C-Suite 

Working with the C-Suite is considered one of the biggest challenges facing communication pros in general, and internal communication leaders in particular. 
 
In this webinar, our highly-regarded speakers explored how internal communications professionals can work with C-Suite. 

What To Expect: 

  • Understand how successful communication pros engage effectively with C-level Leaders 
  • Give pros tangible ideas on how to initiate and sustain positive relationships 
  • Raise practitioner confidence in working with leaders from different backgrounds and cultural mindsets 
  • ...And much, much more! 

Watch it here 

 

What’s Next: