The Guide to Taking Flight

INSIGHTS / BECOMING A SPARROW CUSTOMER

A step-by-step guide to become a Sparrow Customer

We know how stressful rolling out a new platform can be. Here's a quick journey of how our customers take flight with Sparrow, from booking a meeting to deployment and support.

 

Step 1

STEP 1. KICKOFF

Day One: Defining your needs

We believe that every good endeavor starts with making sure expectations are aligned, everyone knows their role, and we have a clear timeline. During this meeting, we provide an overview of what is going to be happening, how Sparrow works, and the steps ahead. On the client side, the two roles we make sure are clear are the communications owner and the IT contact.

Step 2

STEP 2. ENSURING SECURITY

Security is always a priority

Your Sparrow Implementation Specialist works with your IT contact to ensure all cloud security steps are followed. A secure connection is established between your organization’s environment and our Sparrow Cloud.

Step 3

STEP 3. INSTALLATION & CONFIGURATION

Preparing the wings and checking the engines

Next, the Sparrow package is installed and configured. End-to-end testing is performed to make sure that the platform is working as expected.

Our Specialist also revisits some targeted scenarios that were brought up in the initial kickoff, identify if any apply for the client, and works with the IT contact to setup associated scripts.

Step 4

STEP 4. TRAINING

Enabling Corporate Communications Workshops

This is where the proverbial rubber meets the road. We host workshops with the communications team. We get you familiar with configuration options, setup and work together in defining audiences, segmentation, notification schedules and analytics. Sparrow is then tailored to your organization size and complexity.

The first workshop (usually 1 hour) will get you familiar with the configuration options available in our platform.

Step 5

STEP 5. FOLLOW-UP TRAINING

More Detailed Need-To-Knows

While Sparrow is a very intuitive system, we want to make sure that your team has the information they need. We provide you with detailed training that covers our entire platform including:

  • How to author content
  • How to configure Sparrow Teams tabs (News, Publishing)
  • How end users will manage their subscriptions
  • How to access the analytics portal and download key files
  • And answer any questions
STep 6

STEP 6. ROLLOUT

Taking Flight 

With Sparrow configured, your team trained and ready, the final step is a meeting with IT and communication to discuss the platform rollout. The Sparrow team will provide recommendations, best practices, suggestions, and offer any advice that can help with adoption and a successful rollout.

Step 7

STEP 7. MAINTENANCE, IMPROVEMENT & SUPPORT

Support while in the air

The key to perfecting your communications strategy is to continuously improve it. Sparrow will work with you to analyze the performance of your communication, share success stories from similar customers and bring best practices for your consideration.
 
Want to utilize Sparrow even more? We'll work together in defining what other channels best fit your organization and workforce needs. As your usage of Sparrow grows so will the reach and engagement with your communication.

Customer-Feature-List

Want to learn more? Check out the actual experiences of our customers!

Read more customer stories →

Ready for Step 1? Talk to us!