By Julie Ford on May 07, 2024
2 minute read

In the oil, gas, and energy industry, effective internal communication is paramount.

Whether it's ensuring safety protocols are communicated efficiently, disseminating critical updates across various operational sites, or fostering a culture of collaboration and innovation, the ability to engage the entire workforce seamlessly is key to success. 

Enter Sparrow Connected, a comprehensive omnichannel internal communications platform that integrates a range of communication channels tailored to the unique needs of oil, gas, and energy companies.  

Let's explore the importance of each channel offered by Sparrow Connected for achieving effective internal communications with an omnichannel approach: 

SharePoint Intranet 

A modern and simplified intranet is the backbone of internal communication. With Sparrow Connected's SharePoint integration, companies can revamp their intranet with easy-to-configure widgets, ensuring that employees have access to essential resources, documents, and updates in one centralized location. 

MS Teams Integration 

Microsoft Teams has become ubiquitous for remote collaboration, but with Sparrow Connected's integration, it becomes more than just a chat platform. By bringing personalized content feeds, delegated publishing, and chatbot notifications to Teams, organizations can transform it into a vital channel for real-time communication and collaboration. 

Web Portals 

Deskless workers often face unique challenges in accessing corporate communication channels. Sparrow Connected's web portal provides a solution by offering a platform that is easily manageable, configurable, and accessible, catering to diverse workforce scenarios. 

Mobile App 

In an era where employees are increasingly reliant on mobile devices, having a dedicated app is essential for reaching them anytime, anywhere. Sparrow Connected's native iOS and Android apps ensure that even workers without corporate email addresses or access to desktop computers stay connected and informed. 

Email & SMS 

Direct communication via email and SMS remains indispensable for reaching employees quickly and effectively. Sparrow Connected's Messaging Centers make it easy to push branded communication, cascading notifications, and reminders, ensuring that important messages are delivered promptly. 

Intelligent Newsletters 

Personalized newsletters are a powerful tool for keeping employees engaged and informed. Sparrow Connected automates the generation of personalized newsletters, ensuring that each worker receives content relevant to their role, location, and interests, thus minimizing the risk of information overload. 

Digital Screens 

For deskless workers who may not have access to traditional communication channels, digital screens provide a visible and accessible way to receive corporate updates. Sparrow Connected enables organizations to easily update digital screens with location-specific content, ensuring that crucial information is communicated effectively. 

Effective internal communication is essential for driving operational excellence, safety, and employee engagement in the oil, gas, and energy sector. By leveraging Sparrow Connected's omnichannel approach and utilizing a combination of communication channels tailored to the unique needs of their workforce, companies can ensure that information is delivered promptly, efficiently, and in a format that resonates with employees, regardless of their location or role within the organization. 

Explore how an omnichannel internal communications strategy can make your company more connected. Book a free 30-minute consultation with Sparrow Connected. 

 

What’s Next? 

Learn more from the experts, even when you're on-the-go, on the field, or at home

Internal Comms Connect (ICON) is a new Sparrow Connected free resource for pros like you. Join our internal comms experts as they share their experiences, success stories, and even failures, within the industry. Get insights and pointers anytime, anywhere.

Book a Demo
BLOG POST TAGS: Employee Communication oil & energy energy sector

Related Posts

5 Best Practices for Health and Safety Communications in the Oil & Gas Industry

In the high-stakes world of the oil, gas, and energy industry, ensurin...

How Insurance Companies Can Improve Internal Communications

In the insurance industry, effective internal communication is the thr...

Leading with Inclusion: DEI Shaping Talent Acquisition and Retention

Diversity, Equity, and Inclusion (DEI) leadership is all about creatin...

← Back to Blog

Want to learn more? Book a Demo!

Change the way your organization communicates. Sparrow Connected is helping companies like yours, around the world, deliver a great employee experience for the entire workforce. What’s more, we’re saving communication professionals like you tens of hours a month with our simple but powerful tools and analytics to help you get the message out and make it better every time.